3,000 frontline security staff through Heathrow’s strategy in 12 weeks.
- Kit
- Bespoke
- Participants
- 3000 participants, 4 kits, Teams of 6
- Session length
- 30 mins
- Location
- Three sites across the Heathrow estate
- Facilitated by
- Heathrow’s own security team leaders, briefed by UNPACK. No external facilitators.
3000
Participants
125
Sessions run
12 Weeks
Delivered in
3
Sites
The Challenge.
Heathrow’s Challenge was to deliver an experiential training + communications package to those who normally don’t get the chance. Their Winning Team Day was about giving their deployed security teams the opportunity to a) come together and b) learn more about the strategy.
The experience needed to be delivered by Team Leaders with no on-site facilitation.
The Kit.
Four bespoke UNPACK Kits, produced in Heathrow Purple with each puzzle element linked directly to one of their six beacons.
From People and Planet stakeholder concerns being deciphered through voice-notes to passenger personas being unveiled through teamwork the exercise is designed to leave a lasting impression on those who take part.
Set up as a competitive challenge both in the room and with a campaign leaderboard teams need to come together, quickly.
The Outcome.
3,000 security officers through the strategy in twelve weeks; 125 sessions across three sites, every one of them run by a Heathrow team leader rather than an outside facilitator.
Heathrow has since extended UNPACK into further training programmes, launching in November 2026 and the kits have been taken up by stakeholders across the business.
I got to watch it in action yesterday and really loved watching it all unfold!! Fantastic Work.
